Episode 1: Jobs-to-be-done Deep Dive

In this inaugural episode Scott, Jonathan and Yann go deeply into the Jobs-to-be-done philosophy exploring what Jobs-to-be-done is, why it is so powerful and share valuable insights from real Jobs-to-be-done practice.

Referenced on the show:

The Statue in the Stone, Scott Burleson

What Customers Want, Anthony Ulwick

Innovator’s Dilemma, Clayton Christensen

Innovator’s Solution, Clayton Christensen